Case Study

Facebook Ads Case Study Video 2022 (Lead Gen – FB Forms vs Website Conversions)

Here’s a Walkthrough video of me showing one of my case studies of a Lead Generation campaigns this 2022.   Tested 2 campaign objectives (FB Forms vs Website / Pixel Conversions) pushing the same offer. GEO : Australia, 1 City only Niche : Local Business, Fitness Gym App Integrations : Zapier  (FB Leads Ads + Google …

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Facebook Media Plan for Ecommerce Company + Proper Facebook Ads Naming Convention

[Guide] Facebook Media Plan for Ecommerce Company + Proper Facebook Ads Naming Convention

[Guide] Facebook Media Plan for Ecommerce Company + Proper Facebook Ads Naming Conventions Assumptions: Client already has the following assets: Email List from previous buyers / checkouts Pixel Data from Shopify store Likers and Followers / Engagers From FB (ex. 7,384 people) and IG (ex. 6,357 followers)  Creatives, UGC (User Generated Content) and etc Glossary …

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[FACEBOOK ADS STEP BY STEP GUIDE – SOP] HOW TO REUSE SPECIFIC POST TO RETAIN SOCIAL PROOF

A Facebook Post or Ad that gets a lot of likes, shares and comments a.k.a social proof can be very powerful. Facebook Users seem to Trust more when there is strength in numbers – in this case social proof – lots of it. The problem is when you duplicate a high performing ad and show …

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[Case Study – 6000x Roas?!] Facebook Ads + Messenger Bot For 1 Real Estate Project.

This case study is something we were proud of because it’s easy to implement, works well with local businesses / services due to smaller audiences and can be wildly profitable! I partnered with a Real estate broker to promote one particular property – a condominium unit costing PHP 1.6 Million ($32,000 USD) each. After taxes …

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[CASE STUDY] Local Business Website Lead Generation Using SEO + WordPress

  Getting Qualified Leads for Local Service Business (Car Rental) without spending a dime on Ads? Yes, it’s possible with SEO! SEO stands for “Search Engine Optimization” is the process of increasing the quality and quantity of website traffic by increasing the visibility of a website or a web page to users of a web …

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[CASE STUDY] Generating, Qualifying and Closing Leads For a Rental Property Using Facebook Ads + Messenger Bots

  I always believed in the principle that a successful campaign is, if broken down in numbers is – 50% – served to the right audience (you can’t sell Dog food to Cat Owners, etc) 35% – the right offer (the more irresistible, the better) 15% – AD Copy (or the words you use to …

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